Starting a new venture is tremendous. Sustaining and growing that vision is impactful.
Focus and intention ensures you can continue building on the foundation you establish. Here are three vital tips for starting and sustaining your own online business.
What matters to you?
Brainstorming and being honest about the answer to this question is crucial. Who you are becomes your brand. For your online business focus on what you are curious about, interested in, and support. If your online business is personal, your content will speak for itself through your site. Traffic to your site will also reflect those growing attached to you as much as your brand.
There is a saying, “Love what you do, and you never work a day in your life.” Researching and providing the best service takes effort but loving what you do makes it all worth it. Your services show value through your entire site and your site reflects you.
Remember, no idea is a new idea; but you are a unique outlet due to your experiences, and that is immeasurable.
Consistency is the doorknob.
What if I told you there is no lock or forbidden secret to being successful with your own online business? There is no perfect key bestowing upon you to get to the other side of what you desire. All you must do is reach out and go. James Clear from Entrepreneur suggests that you should not confuse consistency with perfection.
Many aspiring entrepreneurs do not begin their businesses. Some hesitate because they are waiting for an ideal niche, domain name, or platform. An essential tip: start. Why? You will figure out what works and what does not work along the way.
Neil Patel, online marketing guru, supports creating an editorial calendar. The term “editorial calendar” may seem intimidating. Yet, planning out the action you are going to take to manifest your goals will help keep you on track.
Keep in mind, give yourself grace when you miss your mark, and celebrate all the small wins you have along the way. Whatever you do, keep going!
Build relationships
CEO/Chief Engagement Officer of ROI Media Consultants, Inc., DeAnne Connolly Graham, believes, “. . . collaboration creates more success than competition. . .” In this age of technology, search for people who are within similar fields as you. If you are a writer, follow fellow writers and editors on social media. If you are a personal trainer, keep up with coaches and nutritionists. Join Facebook groups that support your niche. Follow hashtags that reflect the services you will provide for your online business. Looking for interaction beyond social media? Use sites such as eventbrite to find events that correlate with your online business. Network, network, network. But above all, support someone because you believe in their vision. Focus on building relationships and not making connections. Genuine relationships will last and cause you to be on someone’s mind because of the person you are.
Relationships encourage opportunities to arise, and you can offer the same for others.
Janelle Poetic Puff Graham 